According to Paula Sartini, founder and CEO at BrandQuantum, technologies have been gearing us up for the remote workforce for years, providing solutions that can equip employees to work from anywhere in the world. However, according to Owl Labs 2019 State of Remote Work report, until now only 44% of global companies have embraced the […]
Richard Mullins, director for Europe, Middle East & Africa at Acceleration, says cross-channel marketing simply means continuing engagement with a customer or prospect in a different channel to the one in which the brand first encountered them. For example, an ecommerce store can send a remarketing email to a registered user on its website who […]
Managing Director of PR Worx, Madelain Roscher, shares what to expect for 2020 in the public relations and communications sector. As we embark on a new decade complemented by the fastest technological growth we have seen in human history, we can expect ample new trends and advancements to sweep across the various industries, ushering in a different approach […]